by Psyche Digital | Apr 14, 2023 | Blog, Digital Marketing
Like it or not, AI is quickly changing the face of marketing as we know it. But, rather than fight it, businesses and marketers alike stand to benefit significantly from AI as a tool to help with marketing efforts. While content remains king in marketing, AI may help...
by Psyche Digital | Mar 15, 2022 | Blog, Digital Marketing, Social Media
There’s no doubt about it — brand awareness is critical if you want to grow your business. Lucky for you the most effective tool for growing brand awareness is right at your fingertips: social media. So what can you do to optimize your social media and increase...
by Psyche Digital | Feb 14, 2022 | Digital Marketing, Social Media
If you have looked into marketing your business you have probably come across the terms organic traffic and paid traffic. Both can be extremely important in terms of generating business, but what exactly is paid traffic and what is organic traffic? And what kind of...
by Psyche Digital | Jun 28, 2021 | Blog, Digital Marketing
At Psyche Digital we offer both Marketing and Branding services, but oftentimes it’s hard to explain where one ends and the other begins. So buckle up folks, here is a quick guide to help untangle the difference in branding and marketing. Branding –...
by Psyche Digital | Apr 26, 2021 | Digital Marketing, Online Reputation Management, SEO
Many marketing activities are directly aimed at addressing one important question: How will people find my business? In today’s digital marketing world, few free solutions offer such a direct answer as Google My Business. If you haven’t already, you should consider...
by Psyche Digital | Mar 17, 2021 | Digital Marketing, Website Design
Your website is the hub of your business’s digital marketing presence. Are you making the most of the traffic you’re receiving to your website? If you’re not leveraging the power of web forms to collect potential customer information and enhance your customer...
